Professional Business Writing

Effective writing is a powerful tool in the business environment. Learn how to articulate your thoughts in a clear and concise manner that will allow your ideas to be better understood by your readers. Improve your business writing skill by learning to select and use appropriate formats for your audience, use the correct medium and adjust your writing style accordingly, as well as identify your objective and communicate it clearly. This course provides an introduction to business writing skills as they relate to the drafting of emails, memos and business letters. During this course, we will describe and apply structuring and business writing techniques designed to cater for the modern business environment. Above all, we will emphasize the use of simple, clear and positive language in addressing day to day business affairs.

By the end of this training course, participants will be able to:

• Apply the fundamental pillars of business writing for achieving better results
• Practice basic techniques for writing effective emails, letters and memos
• Demonstrate professionalism by writing in a clear, specific and positive manner
• Deliver solid conclusions through organized structure and flow
• Use practical and modern methods for powerful business writing

Introduction to business writing

• Definitions of business writing
• Recognizing the hallmarks of effective writers
• Applying modern day business writing techniques
• Three basic stages: planning, writing, completing

Understanding the perspectives of Business Writing

• Structure and flow; Basic Parts
• Impact of writing to the organizations
• Characteristics of business writing
• Developing your business writing style

Writing Strategy

• Organizing thoughts
• Pyramid structuring
• Developing a compelling storyboard
• Achieving flow through effective transitioning
• Building a compelling introduction

All About Writing

• Organizing ideas and the purpose of your message
• Revising and proofreading
• Developing a style
• Creating a coherent point of view
• Removing redundancy
• Controlling long sentences

Basic Report & Proposal Structure, Elements, Formats & Summary

• Basic Structuring Model and Organizing Your Information
• Opening; Body; Summary
• Finding Facts
• Other Applications of the Structuring Model
• Sample Proposal & Report and Formats

Writing Skills required for Reports and Proposals

• Spelling and Grammar Structure
• Working with Words
• Constructing Sentences
• Persuasive Writing
• Clarity and Conciseness
• Facts vs. Opinions

Effective Business Document Writing

• Referring to organization regulation
• Punctuation
• Clarity and conciseness
• Logic and sequence